How to Buy and Sell Domain Names

A collection of different domain name types

Buying and Selling Domain Names is big business, with over 3 billion people using the internet there are opportunities for people to create content, meaning there is an opportunity for you to make money by buying domain names they may want, so we will be going through how to buy and sell domain names. It is a very competitive market and you need to know all there is to know to be successful and make it into an  online business.

What is a Domain Name?

So, what is a domain name??? Well some will get confused and think it is a website, but that isn’t the case. A domain name allows you to have a website on it, you can’t have a website with a domain.  For example, the house you live in is on land.  The land is the domain; the house is the website. if you took the house away, the land would still be there and could still be sold.  There wouldn’t be a house without the land.

Therefore, if someone wants to build a website with a specific web address, and that domain name is already owned by someone else (you) they would need to purchase it off you to build the website they want.

Domain names come in a variety of types, .com, .org, .net, .info. There used to only be a select few but now there are a multitude available depending on the type of website it is.

What do you need to know, and be Successful?

There is a risk attached to this type of investment, as they are no guarantees it will become a successful revenue source, as it does depend on whether there is a demand for the domain names you buy.

Ok so, there are some legalities with domain names, you cannot use someone’s name as a domain name, for an example you couldn’t take the name of an author and create a domain and hope to sell it to them, the same with company names or trademarks.

To be a sound investment, you need it to be 3 things:

  • Memorable
  • Relevant
  • Keyword/SEO Optimisable (learn more here)

When someone starts an online business, and wants a website they will want it to be those 3 things, someone who visits their site and likes it, the name will be memorable for them to comeback to.

Relevant to the niche/content they are targeting.

But the last one is key, they want their website to be able to get to the top of the search engines, otherwise it will never be found.

You need to consider these before going and buying a job lot of domain names hoping they will sell, without doing some keyword research on the domain names (check out my Jaaxy Review for more details).

There are 2 ways you could take with buying and selling domain names

  1. Buy a domain name, build a website. get it established and then sell it. Find out how here
  2. Buy domain names and then just sell them.

Both are a viable way of making money from them. The first one will mean it will be worth more, if it is memorable, relevant and optimised for search engines.

Domain names can take time to sell as well, so don’t be downhearted if they do not sell straight away.

Most traders in domain names buy them by the hundred, but this will depend on your budget, you can succeed by buying just a few. My advice would be do some research and make sure they are relevant to the target you are going for.

number of domain types

Where can I go to Buy, and Sell them?

There are several domain registrars online, as an example GoDaddy offer an auction site for domain names, where you can register and buy and sell them. But there are also:

  • CP web hosting
  • UK2group
  • iPage
  • com

There are hundreds, so my advice would be, doing some research into them prior to signing up with one, I will be reviewing them in the next few reviews and updating this post.

Remember the 3 key things about domain names, it needs to be memorable, highly relevant and is SEO optimisable to stand a chance of someone wanting to buy it.

Have you Thought of an Alternative?

Are you looking for a genuine way to start an online business, or want to leave the day job and work for yourself??  That might be why you are reading this post. What if I told you I was exactly where you were and have started a business online with a genuine way of earning money online with affiliate marketing.  If you want to learn more, check out my wealthy affiliate review.  They taught me everything I needed to know, and you can get started for free.

If you have any questions, then please leave a comment. I would be more than happy to help.



Author: John

John is an Internet Entrepreneur who started an online business a few years ago, He is an active Affiliate Marketer at Wealthy Affiliate, a community to help anyone get started online without any experience. He is experienced with Affiliate Marketing, Search Engine Optimisation (SEO), Content Marketing, Social Media Marketing & Helping Beginners. Read more about him at his profile here.

4 thoughts on “How to Buy and Sell Domain Names”

  1. I am going to pass this article along to my husband!
    He has been doing research on purchasing domain names for a web comic he wants to do. He will find this very informative for sure.

  2. Hi John,

    Do you have any more information on how to sell domains once you have purchased them? Do you think it would be a good idea to set up email and social media to sell the domains as a package?

    It’s something I’m quite interested in as I think it might be a good sideline to building my own sites for affiliate marketing.

    Thank you you’ve certainly sparked some ideas.

    1. Hi Jenny,

      I’ll update the post with some more detail on selling, but has a great auction site. you could even use ebay to sell domain names.

      An up and running domain with traffic, social media presence and email already set up could be more lucrative to someone who wants to buy a business without doing much groundwork. So I would agree it could be a could move. But might not be for every buyer of domains.

      Hope I’ve helped answer your questions.

      Thanks John

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