Is this the Ultimate Dream for anyone who enjoys Video Games?? A chance to get paid to play video games, and earn money from the advertising from it. We will go through how to make money from Twitch.
So, What is Twitch?
Twitch is a platform that allows you to stream videos of yourself playing video games, and earn money doing it. Twitch currently has 1.7 million broadcasters and about 100 million page views a month so there is a definite audience there and an active advertisement venue, that’s where the money comes from.
If successful in building up your following & viewers it can become a full-time job. There are plenty of examples out there of people doing well, but it also does mean there is a lot of competition out there.
You need to consider that it is about more than just filming the screenplay of the game and that is that, you need to engage with your audience, and showing yourself whilst commentating and reacting in the live chat helps too.
Your channel needs to become somewhere people go to learn about the game, whether the game is any good and help make a decision on whether they will buy it. How to achieve certain things in the game, i.e. How-to guides, find secret parts of the game, complete difficult sections, etc.
The added benefit of these types of videos mean you can also share them on YouTube, this gives you an alternative revenue stream from it.
How to Get Started?
First and foremost, you need to think about the equipment. Screen capture software and a good webcam are a must. You can use a PC, Mac or gaming system and have a PayPal account. Then sign up for a free Twitch account. Then just stream what you do and build your audience.
Start Making Money
To start to make money with Twitch you will need to become a Twitch partner and prove to them that you can build up an audience to a point where it is financially benefiting for you both. You do need to apply to be a partner, so well worth reading the application page to make sure you qualify.
But in short – ‘they are looking for people who engage in chat, develop strong communities and have creative ways to stand out’.
If you have 500 views per broadcast, and are streaming content regularly throughout the week, that might be the point to go from a normal twitch account to a partner account and start earning from the ad revenue with it, with 3-4 ads per hour of broadcast.
You can also add recordings to your account for when you aren’t live streaming, meaning potentially you could be earning whilst not even on there.
Any Watch Outs?
You may have seen out there on social media Twitch users getting their accounts suspended indefinitely, so there are some definite watch outs. Mostly it is common sense, but still people are broadcasting content that goes against the rules. But the community guidelines are quite clear on what you cannot broadcast. Find a full list here.
- Don’t Break the Law – Makes sense, right?
- Data Protection – Protect personal information
- No Hate Speech/Harassment
- Spam People
- Nudity/Pornography or Sexually Explicit Content – there seem to be a few suspensions because people are forgetting to turn their webcams off?
- Copyright Violations.
The suspended accounts are in the minority, and if you believe the stories around them they are naïve actions that have got them suspended. So, use a bit of common sense, and you will be fine and able to earn some money.
Remember if you are making videos for Twitch, you have the ideal building blocks for using YouTube as another revenue channel. Check out how here.
Final Piece of Advice
OK, it is a very competitive market, so how can you start to challenge some of the bigger channels. Well, the first thing to do is not directly compete. If you try and do a game that everyone is broadcasting about you are likely to get lost in the crowd. But if you were to pick a game where there are a few game clips on Twitch, and a few viewers, it might be worth starting there.
Remember the first thing you need to do is build your audience, if you turn those few over to your channel, then try another game and do the same, then you will start getting to a point where you can target a big game and as your credibility is there, the viewers will be there and then…BOOM=Money making opportunity!!!
If you have any experience with Twitch, I would love to hear your views. Also, if you have any questions or comments, please leave them below.
Thanks for taking the time to read this