The idea of Affiliate Marketing or Internet Marketing can be quite daunting, but actually it can be quite easy. The main thing to realise is there is help and I can be there every step of the way…
What is Affiliate Marketing?
Affiliate Marketing or Internet Marketing is advertising someone else’s product and/or service on your website, and in return receiving commission on those sales. There is no need to have your own product.
For example, if I have a website with a blog on it about cameras. I do a number of articles about photography which in turn engages the audience, I then also include reviews on certain cameras. If someone reads my review and likes the product enough they click on the product link and go to a retailer (amazon, for example). If they purchase the camera after using that link, Amazon rewards me for this sale by giving me a percentage of the sale.
In short, any interest can be turned into an opportunity to earn money online with affiliate marketing.
What can Affiliate Marketing be used for?
It is used by companies to reach a wider audience to invite them to visit their website and use their product/services but without the high marketing cost. If you are a small business trying to get business off of the ground, having to fork out a high marketing budget could mean the business struggles to take off or even folds.
By making a small commission available to others to market your products for you, you only pay out if you sell something. Meaning it’s beneficial for both the affiliate and the company.
There are also companies that you can connect to, such as Click Bank that advertise on the space you have available on your website. Back to the photography website, people could be interested in cameras, but also, they may be interested in photography courses, camera bags, accessories, etc. the list is endless and you do not have to stick to one affiliate partner, having a number of them is totally realistic. As long as it is relevant to the content of your website.
Why Affiliate Marketing is profitable for E-Business
- The start-up costs are relatively low. You will need a website (free with Wealthy Affiliate). But signing up with the affiliate partners are usually free too.
- Secondary expenses are linked to your access to the internet, but if you already have a laptop/pc and broadband this is already there, and the ongoing costs of hosting a website (free with WA)
- There are so many opportunities to earn money through Affiliate Marketing regardless of your niche or (passion) website.
Does it Work?
Yes. Both for companies trying to promote their products and services, but also for people who want to make some extra money online.
But the main reason for failure is people become down heartened as it isn’t a quick way. You will need to build up the trust of the consumer and of the search engines before the sales roll in. this could take a month or even 6 months. But then slowly and surely they will start to come in as you build up a reputation, and start building up your content.
We all had to start somewhere…
Thanks to Wealthy Affiliate, they have put a training video together to help anyone understand the basics of affiliate marketing.
I want to help anyone who wants to get started online. I didn’t know much about creating a website or affiliate marketing, how to choose an affiliate program or get ranked in the search engines, and yet I found out how easy it was
Please check out my next post in the series Avoiding Affiliate Marketing Mistakes.
If you have questions about this post or Wealthy Affiliate, then please comment below.